1. Demonstrate an understanding of the use and impact of media-based messages about the environment 2. Conduct field research connected to the environment 3. Develop critical thinking and problem-solving strategies connected to environmental problems 4. Expand English vocabulary and environment terminology
This semester we will focus on consumer culture and the role the media plays in communicating the environment. Considering the ecological ideologies, we will analyze the most effective way to promote environmental messages.
Communicating Nature, Julia B. Corbett, Island Press
Additional reading materials will be place on reserve in the library
Attendance/Active particpation in class/Reading/ Leading discussions/Research project in the field/two presentations and papers/Weekly journal reponses
１．Report on summer assignments ２．Outline on field research project ３．Consumerism: Development of the Buyosphere ４．Leisure as a product of consumerism ５．Eco-tourism ６．Advertising the environment ７．The psychology of environmental advertising ８．Student research presentation and research paper ９．Mass media messages and animals 10．Anthropomorphism 11．How the media report environmental activism 12．How the media report environment stories 13．How the media frame environment stories 14．Communicating the environment for social change 15．Student field research presentation and paper
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